Booking Holdings Sees Connected Trip Strategy as Critical for Post-Crisis Growth

As shown in December 2019, Washington Dulles International Airport in Dulles, Virginia, is 26 miles west of downtown Washington, D.C. Olaf Zerbock/derberzerker / https://flickr.com/photos/derberzerker/49282782206/

Skift Take: Booking.com is a one-trick pony, but it's quite a trick. The brand shines at selling hotel stays online. Yet parent company Booking Holdings wants the brand to succeed at cross-selling all types of travel post-pandemic. That will be trickier.

— Sean O'Neill

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