This tutorial holds the video recording and key points for:
- Guest Content Panel Session (11 April 2019)
1. Guest Content Panel Session
On 11th of April 2019, we welcomed Mark Fitz, an experienced professional photographer and social influencer and Heather Congram, the Marketing Executive for Capricorn Enterprise, for a live panel session on guest content marketing for tourism businesses with Tourism Tribe’s CEO Liz Ward.
Questions and topics that were discussed were:
- What is guest content?
- What are the ebenfits of an influencer-destination partnership?
- How to work with influencers? What should the expectations on both sides look like?
- Which types of guest content are most impactful at different stages of the purchase cycle?
- Making use of other guest content including guest reviews and Instagram posts by your guests
A big thank you to our panelists
Mark Fitz
Mark Fitz Photography
Mark Fitz
Mark Fitz Photography
QLD, Australia
https://www.markfitz.com.au/
contactmarkfitz@gmail.com
Heather Congram
Capricorn Enterprise
Heather Congram
Marketing Executive at Capricorn Enterprise
Rockhampton, QLD
Australia
https://capricornenterprise.com.au/
heather@capricornenterprise.com.au
+61 (0) 437 745 345
Member only content
Video recordings of our online training sessions are available for a one off purchase and included in all Tourism Tribe memberships.
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Go to the article: Guest content marketing training – transcripts and video recordings
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